Essay Contest: "Continuity and Change - Balancing Innovation and Time-Tested Practices"

16 August 2010
Essay Contest: "Continuity and Change - Balancing Innovation and Time-Tested Practices"
Deadline: 15 September 2010
Geographical Restrictions: no mention
Reading Fee: none
Accepts (genre): essays
Prize/Payment: winners will be flown to Vienna and invited to participate at the "Global Peter Drucker Forum 2010"

The essay contest has the overarching theme "Continuity and Change - Balancing Innovation and Time-Tested Practices"

The young Peter Drucker grew up in a time of unprecedented upheavals in politics, the economy and technology that fundamentally changed society. Like the young generation today he was confronted with a massive and worldwide economic crisis - indeed, the very first article Drucker wrote as a rookie editor for the Frankfurter General-Anzeiger newspaper in 1929 happened to be about infamous "Wall Street Crash", which sounded the bell for a massive and worldwide economic crisis.

Today's situation is not identical, but we too are faced with a worldwide economic crisis and a society in transition. It's a transition on many levels - technological, economic, societal - that needs to be properly managed. To do that the contributions of the young generation will be key. They will have to find the right balance between continuity and change, will have to find innovative and contemporary ways without ignoring or even destroying old and time-tested practices and tools that worked and still work.

Peter Drucker's thinking about management is based on the fundamental idea that management is a key function in modern societies, way beyond just business management. Drucker calls management the most important social innovation of the 20th century. In a society that is constituted of organizations and institutions - from public sector bodies, education and research institutions, health care providers and businesses - there is a common thread: to determine the right direction for the organization, to develop objectives and plans, to implement, to adjust to changing conditions and to understand whether the objectives have been reached or not.

We want to hear from young people, want to hear from YOU - about to enter the workforce or already with some first-hand experiences in companies, organizations, or as young entrepreneurs: Where do they see the biggest and most realistic opportunities for innovation and change - and where would they be most needed? How can we be successful in managing those changes?

The essay may focus on specific institutional fields such as public sector, education, corporations, small business etc. or may take a transversal perspective. Concrete recommendations for directions to take and concrete measures should be part of the conclusion.

Although the essay contest is not be understood as a test on Peter Drucker, a familiarity with Drucker's works and ideas is certainly welcome and even more so the ability to apply or re-interpret Drucker's way of thinking in the light of contemporary developments.

Guidelines

Participants must not to be older than 35 years. The length of the essays should be between 1.500 words and 3.000 words (which roughly translates into 5-10 pages). Essays can be submitted in both English and German - the two languages Peter Drucker wrote his articles and books in. The new deadline for submitting the essays is September 15th, 2010.

What is the prize?

- The authors of the top 3 essays will be flown to Vienna and invited to participate at the "Global Peter Drucker Forum 2010" in Vienna on November 19. Winners will also be invited to participate in the Senior Executive Symposium on November 17.

- Up to 40 authors of high quality essays with free access to the "Global Peter Drucker Forum 2010" on November 18 and 19.

How will the ranking be determined?

Through a jury consisting of business executives, academics, students and representatives of the Peter Drucker Society. The winning essays will be announced by the end of September.

How to apply for participation

Essays can be submitted either directly by e-mail to druckerchallenge[at]gmail[dot]com or by using the upload form on this site - just click on the three circles underneath!

More information here.
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